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If You Build It, Will They Come? (Part 4 on Blogging)

red bullhorn

If you decide to start a blog for yourself or your organization, part of your strategy should include blog promotion. How and where you promote your blog are key elements in engaging your readers to comment, subscribe, and share your messages. To learn more about blog marketing and promotion, we continue our conversation this week…

Perspectives on Blogging about HIV/AIDS (Part 3 on Blogging)

Dr. David Wessner

This week we continue our series on blogs. Blogging can be an effective way to communicate HIV messages and engage people in a dialogue about important issues and topics. Today, we’ll highlight two HIV/AIDS-focused blogs that bring distinct perspectives to the topic–blogs by an HIV/AIDS service provider, and a college professor and his students.

Blogging about Blogs (Part 2 on Blogging)

blog.aids.gov

While we’ve reflected on whether we think our blog is working, we’ve never posted on blogging basics–so that is the focus of today’s post.

We’re 6 Months Old: Part 1 on Blogging

Cake with number six on it

We started this blog six months ago. Three months ago we reflected on whether the blog was working and we decided to continue. We declared that we’d continue blogging only as long as we could clearly define how best to measure our success. Recently one of our colleagues, Alan Gambrell, asked us if we thought…

Second Life (Part 2 of “We Are Living in a Virtual World”)

20080701-1

This week we build on our June 10 post about virtual worlds and focus on the well-known site, Second Life . To better understand how Second Life can help share HIV information and provide support to those who are HIV-positive, we continued our conversation with our colleagues from the NIH-funded Health Info Island, Lori Bell…