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United We Can Stop HIV and Prevent AIDS, Unidos Podemos Detener el VIH y Prevenir el SIDA


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National Latino AIDS Awareness Day (NLAAD)

National Latino AIDS Awareness Day (NLAAD) Exit Disclaimer, planned by The Latino Commission on AIDS (LCOA) Exit Disclaimer and its partners Exit Disclaimer, is this Thursday, October 15. This year NLAAD organizers from LCOA, AIDS service organizations, faith communities, health departments and others are integrating a variety of communication tools — both traditional and new media — to most effectively reach their local and national audiences. Some of the tools include:

  • PSAs: Soy (I Am) Exit Disclaimer is a national campaign with a series of Spanish-language public service announcements (PSAs) with subtitles in English that feature Latinos living with HIV/AIDS in the U.S. and Latin America. In their second year of collaboration, Soy partners Kaiser Family Foundation Exit Disclaimer, Univision Exit Disclaimer, and LCOA have created fourteen new PSAs for you to embed in your website, blog, or social network site.

    • Twitter: NLAAD is using Twitter to reach local organizers and others who care about the collective response to the epidemic. Are you following them Exit Disclaimer? You can also use the hashtag #NLAAD09 Exit Disclaimer to help others find and join the dialog.



These resources reflect that indeed it takes many of us working in many ways with many tools to reach many people in local communities with messages about prevention, testing, treatment, and care. NLAAD is a day to reach diverse communities to learn about the disproportionate impact of the HIV epidemic on Hispanic/Latino communities.

CDC reports that the number of people living with HIV and AIDS in the U.S. continues to grow, especially among Latino and other minority communities. While Hispanics represent approximately 13% of the U.S. population, they account for an estimated 18% of people living with HIV in the U.S. Most new infections among Hispanic men (72%) occur among men who have sex with men (MSM). In addition, the rate of new HIV infections among Hispanic women is nearly four times that of white women. Check out the CDC fact sheet for more information on HIV among Latinos in the U.S. (PDF).

We know the time is now, and we know why action matters. NLAAD and these shareable resources can help enable each of us to join in. United We Can Stop HIV and Prevent AIDS. Please support NLAAD this week.