At AIDS.gov, we’re always looking for innovative ways to use new media to share information and engage our audiences in a conversation through the use of blogs, photosharing, video, chats, Instagram, Storify, and more.
We are inspired by our colleagues from across the country…and sometimes we can look here in Washington, DC. The White House is using multiple tools to engage people through multiple new media channels for tonight’s State of the Union address.
We encourage you to take a look at their use of new media:
and think about how these activities can help further your own new media and HIV work.
Tonight’s SOTU will feature graphics and charts. The White House made a video about what it would have looked like if other presidents had this technology available.
Video Chat: A Virtual Road Trip with Google Hangouts
President Obama is taking a virtual road trip across the country via Google Hangouts to discuss the issues and policies laid out in the speech with citizens joining from around the country. Ask the President your questions now, and watch live on January 31st.
Photo Sharing: Instagram
All this week, White House officials have been taking over the White House Instagram feed to take you #InsideSOTU. Check out some of the photos below, and follow them on Instagram to see what’s in store for the week ahead.
Answering Questions Online
On Wednesday, January 29th, with a nod to history (and maybe the TV show the West Wing), the Obama Administration is hosting the first-ever virtual “Big Block of Cheese Day,” during which dozens of White House officials will take to social media for a day long ‘open house’ to answer questions from everyday Americans in real-time on Twitter , Facebook , Tumblr , Instagram and via Google Hangout .
You can start asking questions now using the hashtag #AsktheWH .