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A Wake-up Call for All of Us: How Can New Media Help?

AIDS 2008

“The estimates from our nation’s new HIV incidence surveillance system reveal that the HIV epidemic is- and has been- worse than previously known. The recent U.S. HIV statistics are a wake-up call to all of us in the United States to have authentic conversations about what we need to be doing to end this epidemic…

If You Build It, Will They Come? (Part 4 on Blogging)

red bullhorn

If you decide to start a blog for yourself or your organization, part of your strategy should include blog promotion. How and where you promote your blog are key elements in engaging your readers to comment, subscribe, and share your messages. To learn more about blog marketing and promotion, we continue our conversation this week…

Perspectives on Blogging about HIV/AIDS (Part 3 on Blogging)

Dr. David Wessner

This week we continue our series on blogs. Blogging can be an effective way to communicate HIV messages and engage people in a dialogue about important issues and topics. Today, we’ll highlight two HIV/AIDS-focused blogs that bring distinct perspectives to the topic–blogs by an HIV/AIDS service provider, and a college professor and his students.

Blogging about Blogs (Part 2 on Blogging)

blog.aids.gov

While we’ve reflected on whether we think our blog is working, we’ve never posted on blogging basics–so that is the focus of today’s post.

We’re 6 Months Old: Part 1 on Blogging

Cake with number six on it

We started this blog six months ago. Three months ago we reflected on whether the blog was working and we decided to continue. We declared that we’d continue blogging only as long as we could clearly define how best to measure our success. Recently one of our colleagues, Alan Gambrell, asked us if we thought…

Second Life (Part 2 of “We Are Living in a Virtual World”)

20080701-1

This week we build on our June 10 post about virtual worlds and focus on the well-known site, Second Life . To better understand how Second Life can help share HIV information and provide support to those who are HIV-positive, we continued our conversation with our colleagues from the NIH-funded Health Info Island, Lori Bell…

Reaching Bloggers for National HIV Testing Day

Banner for AIDS.gov National HIV Testing day webinar

Last week, AIDS.gov hosted a Webinar for bloggers in advance of National HIV Testing Day (on June 27). We reached out to bloggers for this event because so many people today depend on bloggers for their news, information, and opinions.

20 students. 6 universities. 8 short videos. 1 cause. National HIV Testing Day Personal Public Service Announcements

Photo of Dr. Kevin Fenton with a PPSA participant

To help get the word out about National HIV Testing Day (June 27), the CDC and the University of Georgia’s New Media Institute collaborated on an innovative new media project. More than 20 students from six universities and five AIDS organizations hit the streets with video cameras this April to produce eight short video messages…

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