Blog Posts by Jeremy Vanderlan
Devices vs. Content: Lessons from SXSW Interactive
Each year at South by Southwest Interactive (SXSW), a theme or trend emerges that defines the year, a touchstone that marks an up-and-coming application or idea. Past SXSW conferences have seen platforms like Twitter and Foursquare launched, and these applications have gone on to become cornerstones of the social media landscape. Throughout the week, many…
Lessons Learned from the 2012 Digital Health Communication Extravaganza
The Digital Health Communication Extravaganza conference was held last month in Orlando, Florida, bringing together health and communications professionals from across the public, private and academic sector. Health communications was the focus of the conference with an emphasis on social media and mobile technology. With all of the different social media platforms and campaigns, success…
Taking the AIDS.gov HIV/AIDS Prevention & Service Provider Locator to Facebook
Eight hundred million people are active users of Facebook , according to the site’s own statistics. That’s one in nine people living today. Of those 800 million, over 50% check their account on a daily basis. Because it serves as a connecting point for millions, we developed a Facebook app with our HIV/AIDS Prevention and…
Talking To Your Cell Phone
Co-authored by Michelle Samplin-Salgado, New Media Strategist, AIDS.gov
A day after Apple announced the new 4S iPhone, they lost their leader and visionary, Steve Jobs. We joined many others in commemorating the loss of a man whose work and vision have impacted the HIV and public health community with technology, access and communication. He helped…
Mobile Internet Use Surpassing Desktop Internet Use by 2014
Seems like everything these days is mobile. According to the Pew Internet & American Life Project , “mobile internet refers to online access that occurs wirelessly using a handheld device or laptop computer. If home broadband is an “always on” connection, then mobile may be characterized as ‘always present’ for users.” Studies have projected that…
Highlights from SXSWi
The 2011 South by Southwest Interactive festival last month brought almost 19,000 attendees to Austin, Texas from all over the globe, a 40% increase over last year. The additional numbers were noticeable, right from the start. Sessions filled up quickly, escalators jammed more frequently, and the conference locales spread out from the Austin Convention Center…
Lessons for the mHealth HIV Community
At last week’s mHealth Summit , we had the opportunity to connect with many of our Federal and community partners about how to leverage the mobile web to improve health outcomes (check out the Summit’s YouTube Channel to watch videos of several of the keynotes). We heard from leading experts, industry leaders, and Federal colleagues…
Why Mobile for AIDS.gov?
Later this month, social media and public health leaders from around the country will gather at Stanford for MobileHealth 2010 . We’re pleased to co-host this conference with our colleagues at Stanford University’s Persuasive Technology Lab and the CDC. We’ll be sharing our experiences from the conference on this blog. You can also follow the…
Lessons Learned from SXSW 2010
Austin is a town with a distinct vibe. Where cowboy boots would be expected, nose rings are present instead. We saw more mohawks than crew cuts, more ironic t-shirts then suit coat jackets. It’s a town that thrives on individuality, and in this setting, the interactive community convenes for their flagship gathering, the South by…











