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Mindy Nichamin

AIDS.gov New Media Coordinator 

HIV/AIDS Basics: A New App for iPad

HIV/AIDS Basics App 1

If you’ve visited AIDS.gov before, you’re likely familiar with the array of HIV/AIDS content found on the site. Time and time again, our analytics and usability testing tell us that the HIV basics pages are among the most visited pages on the site. In tandem with this, the Pew Internet & American Life Project  has…

Wrapping Up 2013: A Look at Engagement This Year

Storify Video Screenshot

This New Year’s Eve, we look back at an eventful and exciting 2013 at AIDS.gov. In July we examined our most engaging content across social media channels (the blog, Twitter, Facebook, and YouTube) from the first six months of the year. In this installment, we have created a Storify  to showcase the content that you interacted with…

How YOU Were #FacingAIDS for World AIDS Day (Storify)

Storify

“Hashtag” was the word of the year in 2012, and we’ve seen its use expand from Twitter to Instagram, Facebook, Vine, and other social networks in the last few years. Hashtags link unique keywords and phrases with the “#” symbol, allowing conversations to be more organized and searchable across social network users. We commonly use…

Join the World AIDS Day Thunderclap for HIV Testing & Services

thunderclap screenshot

We know that using social media can be a powerful way to communicate our messages, and we’re always looking at how we can amplify those messages even more. Last August, Howto.gov hosted a webinar on Thunderclap , a new online tool designed to create action with social media (you can view the webinar here). It inspired…

Lessons from the USCA Social Media Lounge

Social Media Lounge

This year at the 2013 U.S. Conference on AIDS, our new media staff  is hosting the Social Media Lounge for attendees to gather, share experiences, and ask questions around new media tools and best practices for the HIV community. We’ve had attendees from all across the country come in to chat. Here are a few…

Engagement in 2013, So Far

June

We have already passed the halfway point of 2013, and that’s when we have an extensive evaluation of our new media activities during the first six months of the year. We looked back at our most engaging content and wanted to give our readers a glimpse of what policy and new media updates were most…

Updated New Media Toolkit Now Available on AIDS.gov

New Media Tool page

As a part of our technical assistance and training efforts with the HIV community, we provide resources on how to use new media. We recently updated the “New Media Tools” section of AIDS.gov. The section features overviews of various new media tools, and provides: a description of the tool data on who is using the…

1, 2, 3: Video Upload

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Video sharing remains a powerful tool for sharing health information. According to the Pew Internet & American Life Project , 71% of online Americans use video-sharing sites (such as YouTube and Vimeo). On YouTube alone, users upload more than 72 hours of video every minute. There are many different sites for uploading and sharing video,…

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