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Michelle Samplin-Salgado

Digital Media Director, AIDS.gov 

LIVE from Facebook, It’s AIDS.gov! Lessons We’ve Learned So Far

Since 2007, AIDS.gov has been producing video blog interviews with federal and community thought leaders at conferences and meetings in the U.S. and abroad. Over the years, we’ve learned a lot about managing production and handling the challenges of coordinating filming, editing, and posting videos across distances and time zones. But we always enjoy a new…

Black Voices: Integrating Social Media in HIV Outreach

Meet Kahlib The AIDS.gov Black Voices series was started over a year ago to share information on important social media and HIV-related topics for the community, by the community. All our bloggers have unique stories about living with and/or advocating about HIV. Today, we introduce you to our newest blogger: Kahlib Barton. In this AIDS.gov…

‘State of New Media and HIV 2014’: An assessment of social media in the HIV community

“We call upon the HIV community to declare that new media and emerging technologies are critical in helping us connect, create, listen, learn, and engage as we move toward an AIDS-free generation.” – AIDS.gov New Media Declaration, International AIDS Conference 2012 At the 2012 International AIDS Conference,  AIDS.gov reported on the findings from our first-ever…

LAUNCHED! AIDS.gov Virtual Office Hours! Your social media questions answered here!

AIDS.gov hosts Social Media Labs to provide free technical assistance for AIDS service organizations (ASOs) and Federal HIV programs to extend their stakeholder outreach. But many in the HIV community face travel restrictions and cannot meet us in person. To extend the reach of our social media assistance, we have launched AIDS.gov Virtual Office Hours,…

COMING SOON: AIDS.gov Virtual Office Hours! Your social media questions answered here!

At AIDS.gov, we leverage social media tools to extend the reach of Federal HIV/AIDS policies, programs, and resources. When we are able to attend HIV-related conferences, we host AIDS.gov Social Media Labs to provide free technical assistance on using social media, and to assist AIDS service organizations (ASOs) and Federal HIV programs to extend their…

“What’s your story?” Using social media to reach communities of color

Health communicators from around the U.S. met last week to share and learn about evolving outreach strategies to connect with at-risk communities, to amplify the experiences of individuals coping with health issues, and to learn how to adapt health information to different social media channels. Storytelling was a central strategy discussed at the conference. This…

If You Film It, Will They Watch?

If you’ve been following our blog and social media channels this week, you’ve likely noticed we’re producing videos from the International AIDS Conference (AIDS 2014) . Starting on Sunday morning with a message from Dr. Fauci, and continuing throughout the week with highlights from Dr. Ron Valdiserri, Dr. Carl Dieffenbach, Ambassador Deborah Birx, and other senior…

3 Takeaways from our Black Voices Blog Series

From the beginning of the AIDS.gov blog, we found that encouraging conversations is the best way to ensure that we are connecting with our readers. By joining our “voice” with the voices of those we are working to reach and serve, we work together to increase access to HIV/AIDS information. Our conversations have yielded important…