New Media

USAID’s 30 Years of Leadership in HIV and AIDS: Share Your Story

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Editor’s Note: Today we share how the U.S. Agency for International Development (USAID) is using social media to highlight thirty years of their investment into addressing the global HIV and AIDS epidemic. If you want to learn more about using digital tools to amplify your HIV messages, the social media team can help! Sign…

We’ll Defeat AIDS CON GANAS: #NLAAD Twitter Chat

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October 15th marks the 14th annual observance of National Latinx AIDS Awareness Day (NLAAD)! HIV continues to have a disproportionate impact on many Hispanic/Latinx communities in the United States and six Dependent areas.  Hispanics/Latinx accounted for approximately 1 in 4 (24%) of individuals newly diagnosed with HIV during 2014. Barriers to healthcare access, fear, stigma,…

#NLAAD is Social

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On October 15, many communities will mark National Latinx AIDS Awareness Day (NLAAD), a day to recognize the significant impact of HIV on Latino individuals and to encourage HIV testing and care. You may notice a change in the name of the observance this year. “Latinx” (pronounced La-teen-ex) is a gender-neutral alternative to Latino/Latina. The…

Using Social Media Analytics to Grow Your Audience

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Are you getting maximum impact from the social media platforms you’re using? If you want to grow your audience, it helps to know if you’re spending your time and resources on platforms that attract your target audience(s). Here are a few tips on using analytics from some major social media channels to understand and grow…

Digital Communication for National Gay Men’s HIV/AIDS Awareness Day 2016

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Each national health observance offers another opportunity to promote messages about HIV prevention, care, treatment, and research and to encourage personal action. For National Gay Men’s HIV/AIDS Awareness Day (NGMHAAD) – September 27 – we have assembled digital communication assets you can use across social media platforms. HIV Services Locator The HIV Testing Sites…

8 Facebook Lives from USCA: Get Them All Right Here

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At the recently-concluded U.S. Conference on AIDS (USCA) in Hollywood, Florida, we used Facebook Live to bring you conversations in real time with federal and community leaders discussing the latest developments and cutting-edge tools in the response to the HIV epidemic. Our Facebook Live conversations covered a wide range of topics, ranging from the implications…

Talking HIV and Aging with Digital Resources #NHAAD

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Today is National HIV/AIDS and Aging Awareness Day (NHAAD). Michelle Scavnicky of The AIDS Institute and her colleagues are the leaders in planning for this observance. We asked Michelle about how she sees digital tools supporting this year’s observance. She told us: “Today, digital tools, including social media, enable local organizers to showcase and promote…

REPRIEVE Trial To Host Second Twitter Chat, #HIVAgingChat

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Thanks to advances in effective HIV treatment, people living with HIV have the potential to live a nearly normal lifespan. In addition, more people living with HIV are receiving treatment earlier, which allows them to live longer, healthier lives. This means that the number of older adults living with HIV is increasing. HIV awareness, prevention,…