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5 Ways To Give Your Social Media Messages a Consistent “Voice”

Consistency across your content builds credibility and reinforces your branding, whether you are communicating on Facebook, Instagram, Twitter, or any other platform. Your “brand voice” consists of both the tone of your communication and the specific words, terms, and expressions you use to present your organization. It represents your organization’s identity and personality—and, without it,…

Don’t Get Left Behind: New Scientific Findings To Be Presented At CROI 2017

Get ready for it. Next week, there will be a flood of new HIV data being released at the annual Conference on Retroviruses and Opportunistic Infections (CROI), and AIDS.gov will be there to bring you the highlights. I’m sure that most of you already know that CROI is one of the most important scientific meetings…

New Options Available To Visualize CDC Data

CDC’s surveillance systems track HIV, AIDS, viral hepatitis, STDs, and TB. Getting this information to those who need it most in an accessible, usable, and meaningful format is a primary goal for CDC. The launch of Atlas in 2012 made this a reality with an online resource that gave users tools to create customized tables,…

New Digital Storytelling Resources from Greater Than AIDS: We Are Family

In case you missed it! Last week, AIDS.gov posted a blog with digital resources usable for National Black HIV/AIDS Awareness Day (February 7). Today, we would like to share some additional video resources , brand-new from Greater Than AIDS “We Are Family” campaign . Deondre Moore and his mother Kathy share their powerful story of…

Ready for National Black HIV/AIDS Awareness Day? Digital Communication Resources

Tuesday, February 7, is the 18th annual observance of National Black HIV/AIDS Awareness Day (NBHAAD). The Strategic Leadership Council, a community-led group that sets the direction for NBHAAD , announced that this year’s theme is “I Am My Brother’s and Sister’s Keeper. Fight HIV/AIDS!” It’s a call to action for all of us. We’ve put…

Digital Health: Moving from Silos to Systems

Editor’s Note: The following blog provides information about a federal partner’s digital efforts. Throughout the year we will share information from other federal HIV programs. From health officers conducting contact tracing with mobile phones in Ebola-affected countries to TB patients using apps to fulfill their treatment regimen, digital technology is playing an increasingly central role…

ONC Announces Winners Of Consumer And Provider App Challenges To Improve Health Information access and use

Editor’s Note: HHS announced the winners of the Consumer Health Data Aggregator and Provider User Experience Challenges last week. Encouraging and supporting innovation around digital health solutions is a central part of our mission, and finding new ways to easily and securely integrate health data from different health care providers has the potential to help many individuals in the…

Black Voices: A Reflection of Service on MLK Day

In 2015, we started asking our Black Voices bloggers to reflect on what service means to them as we stopped to celebrate the life and work of Dr. Martin Luther King, Jr. One of our bloggers, Guy Anthony, chose to reflect on Dr. King’s quote, “Life’s most persistent and urgent question is: ‘What are you…