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Why #APHA2016 is a great place for social media conversations

APHA 2016 , the American Public Health Association’s annual meeting, brings together over 12,000 people from the U.S. and around the world for conversations about public health initiatives. For the AIDS.gov team, those conversations also present an opportunity to highlight the ways in which digital tools can help our public health colleagues amplify their work and…

USAID’s 30 Years of Leadership in HIV and AIDS: Share Your Story

Editor’s Note: Today we share how the U.S. Agency for International Development (USAID) is using social media to highlight thirty years of their investment into addressing the global HIV and AIDS epidemic. If you want to learn more about using digital tools to amplify your HIV messages, the AIDS.gov social media team can help! Sign…

We’ll Defeat AIDS CON GANAS: #NLAAD Twitter Chat

October 15th marks the 14th annual observance of National Latinx AIDS Awareness Day (NLAAD)! HIV continues to have a disproportionate impact on many Hispanic/Latinx communities in the United States and six Dependent areas.  Hispanics/Latinx accounted for approximately 1 in 4 (24%) of individuals newly diagnosed with HIV during 2014. Barriers to healthcare access, fear, stigma,…

#NLAAD is Social

On October 15, many communities will mark National Latinx AIDS Awareness Day (NLAAD), a day to recognize the significant impact of HIV on Latino individuals and to encourage HIV testing and care. You may notice a change in the name of the observance this year. “Latinx” (pronounced La-teen-ex) is a gender-neutral alternative to Latino/Latina. The…

Using Social Media Analytics to Grow Your Audience

Are you getting maximum impact from the social media platforms you’re using? If you want to grow your audience, it helps to know if you’re spending your time and resources on platforms that attract your target audience(s). Here are a few tips on using analytics from some major social media channels to understand and grow…

Digital Communication for National Gay Men’s HIV/AIDS Awareness Day 2016

Each national health observance offers another opportunity to promote messages about HIV prevention, care, treatment, and research and to encourage personal action. For National Gay Men’s HIV/AIDS Awareness Day (NGMHAAD) – September 27 – we have assembled digital communication assets you can use across social media platforms. HIV Services Locator The AIDS.gov HIV Testing Sites…

8 Facebook Lives from USCA: Get Them All Right Here

At the recently-concluded U.S. Conference on AIDS (USCA) in Hollywood, Florida, we used Facebook Live to bring you conversations in real time with federal and community leaders discussing the latest developments and cutting-edge tools in the response to the HIV epidemic. Our Facebook Live conversations covered a wide range of topics, ranging from the implications…

Talking HIV and Aging with Digital Resources #NHAAD

Today is National HIV/AIDS and Aging Awareness Day (NHAAD). Michelle Scavnicky of The AIDS Institute and her colleagues are the leaders in planning for this observance. We asked Michelle about how she sees digital tools supporting this year’s observance. She told us: “Today, digital tools, including social media, enable local organizers to showcase and promote…