New Media

Is It Time to Try Medium? New Federal-Friendly Terms of Service

digitalgov logo works to share information on the wide range of digital tools. The following post is by our Federal colleagues at DigitalGov. What is Medium? Good question. Is it a publishing platform , a social network , a distribution channel , a 21st century version of the op-ed page , or something else ? With a continuously evolving feature-set, Medium…

Three Tips for Redesigning a Website for the HIV and Hepatitis Communities


Earlier this year, the National Alliance of State & Territorial AIDS Directors  (NASTAD) launched a new website  to enhance our communication with state health department staff who implement HIV and hepatitis programs in the United States. The website redesign is one outcome of our work to develop a communications strategy that is responsive to the…

Learning Social Media Basics to improve #ACA outreach


The Partner Relations Group (PRG), in the Office of Communications at the Centers for Medicare and Medicaid Services (CMS), helps to communicate messages with national partners on a variety of CMS initiatives, including the Health Insurance Marketplace. At the end of open enrollment for 2015, 11.7 million  people had signed up for health care coverage…

Join the White House release of the updated National HIV/AIDS Strategy

On Thursday, July 30, 2015, the White House and will live stream the release of the National HIV/AIDS Strategy: Updated to 2020 during an all-day event in Atlanta, Georgia. Even if you can’t attend the launch event, digital tools are a great way to get involved! Watch and share this short video about the…

5 digital tools to share the updated National HIV/AIDS Strategy

In 2010, President Obama launched the first National HIV/AIDS Strategy (NHAS) – a 5-year road map that has mobilized a collective response to HIV in the United States. On July 30, the White House Office of National AIDS Policy (ONAP) will release the next 5-year update to the Strategy. Since the original release, more Americans…

Coming July 30: White House’s Updated National HIV/AIDS Strategy

On July 30, 2015, the White House will release the National HIV/AIDS Strategy: Updated to 2020, in Atlanta, Georgia. Watch and share this short video. Mark your calendars to watch the live stream on starting at 10 a.m. EDT. Stay tuned for more details.

A New Digital Tool for Treating STDs and Preventing HIV


Sexually transmitted diseases (STD) continue to threaten the health and well-being of millions of Americans. Last month, the U.S. Centers for Disease Control and Prevention (CDC) released its updated STD Treatment Guidelines, which have played a critical role for 30 years in advising healthcare providers on the best ways to diagnose and treat these infections….

Creating a Social Media Report That Matters

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Editor’s Note: As important as it is to use social media tools to reach your audiences, it is equally important to regularly assess your social media metrics. These data will help you identify which messages resonate better with your audiences, determine how to allocate your time to each platform, and justify the use of resources…