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Making Choices: A Strategic Approach to New Media (Part I)

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New Media, Part I: Where To Begin

In this blog, we explore a wide array of new media tools and technologies, and how they can be used in response to HIV/AIDS. From wikis to webinars, video-sharing to virtual worlds, texting to Twitter, the possibilities seem endless, and the next “new thing” is just around the corner. Often, the challenge we face is…

National Gay Men’s HIV/AIDS Awareness Day and the Internet

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blog.aids.gov

Understanding how gay and bisexual men are using the Internet and its impact on HIV transmission, testing, and care is critical. Sunday, September 27, is National Gay Men’s HIV/AIDS Awareness Day (NGMHAAD), which National Association of People with AIDS (NAPWA) and its partners originated and sponsor. NAPWA is using the Internet to support this day…

Widgets in Action

Screenshot of widget

The New York State AIDS Institute created a widget to link over 200 New York emergency room departments to HIV/AIDS information . Doctors can use this “one-stop shop” approach to better assess and treat patients exposed to HIV. Since widgets continually update with the most current medical recommendations, they can be both efficient and effective…

H1N1 Flu and HIV Webinar Highlights

H1N1 and HIV Webinar

Nearly 850 participants joined AIDS.gov online and/or via conference call last week to hear from leading experts and local grantees about H1N1 Preparedness and HIV. On the webinar we heard from our Federal colleagues, CDC’s Dr. John Brooks, and National Institute of Allergy and Infectious Diseases’ Dr. Elizabeth Higgs, along with Ryan White grantees such…

New Media Extends Reach of IAS 2009 Conference

IAS 2009

Co-authored by Scott Sanders, Consultant, IAS Communications Two days before the opening of the 5th International AIDS Society (IAS) Conference on HIV Pathogenesis, Treatment and Prevention (IAS 2009) the number of fans on the conference Facebook fan page jumped by almost 20% within a 24-hour period. Momentum was building and we began to fully recognize…

Experimenting in the Social Media Lab at the CDC HIV Prevention Conference

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eakers with social media icons. Co-Sponsored by CDC and AIDS.gov

Last week we shared updates from the 2009 CDC HIV Prevention Conference. While at the conference, we had the opportunity to co-host a Social Media Lab with our CDC colleagues. The Lab was open throughout the conference, and participants were invited to come, sit down in front of a computer, and talk one-on-one or in…

CDC’s 2009 HIV Prevention Conference: “Innovation and Action to End the Epidemic”

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The 2009 National HIV Prevention Conference is reaching over 3,500 of our colleagues in Atlanta this week. Thanks to conference organizers, this year’s highlights are shared to those unable to attend via Twitter: CDC NPIN , AIDS.gov , and others are tweeting with the hashtag #NHPC09 . CDC also provides conference participants with text message…

“Participation Powers Prevention”: Highlights from CDC’s 3rd National Conference on Health Communication, Marketing, and Media

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Last week Miguel Gomez and I joined 1,000 other public health, social marketing, new media, health education, and health communications leaders at the CDC’s 3rd annual National Conference on Health Communication, Marketing, and Media in Atlanta. We enjoyed having this opportunity to learn from colleagues (new and old), and present on some of our own…