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Instagram! Plan, Learn, Shoot

well hello instagram

Before joining the photo and video sharing social network Instagram, AIDS.gov staff started our communication planning process. This included reviewing our overall communications strategy [PDF 350KB], developing a specific Instagram strategy using the POST [PDF 50KB] method, and putting together an implementation plan. Part of our planning process is to: observe/learn how others are using a particular…

New Media and The State of the Union 2014

The White House

At AIDS.gov, we’re always looking for innovative ways to use new media to share information and engage our audiences in a conversation through the use of blogs, photosharing, video, chats, Instagram, Storify, and more. We are inspired by our colleagues from across the country…and sometimes we can look here in Washington, DC. The White House…

HIV Activist Shares His Experiences with Facing AIDS Initiative

Brad McIntyre Facing AIDS Photo

Editors Note: Bradford McIntyre, an HIV activist who runs the “Positively Positive: Living with HIV” website in Canada (www.PositivelyPositive.ca ) has participated in AIDS.gov’s #FacingAIDS initiative for four years. We asked him how he heard about the initiative, how he uses it in his work, and what Facing AIDS means to him. How did you first…

Write. Snap. Share. Download the app(s).

Facing AIDS App Video Thumbnail

Last year we released the first version of the Facing AIDS app for iOS (iPhone and iPad) . This year we’re pleased to share the updated version of the app, which is now available for Android . It’s also available in English and Spanish. Just like the original app, simply take a photo or select one from your…

#FacingAIDS 2013: Write. Snap. Share.

Facing AIDS photo

For the sixth year, AIDS.gov is hosting the Facing AIDS photo sharing project. We would like to thank everyone who has participated over the years. Through your participation, you have helped to commemorate World AIDS Day (December 1) by bringing awareness to the effects of HIV stigma and encouraging HIV testing. We invite YOU to participate…

A Day with HIV Photo Sharing Project

David in Hero shirt

Editor’s note: For more information on photo sharing sites and how they are being used in the HIV community, please visit our new media toolkit.  Three years ago, we here at Positively Aware  magazine launched A Day with HIV , our anti-stigma photo campaign. With more than 50,000 new HIV infections each year in the U.S….

Updated New Media Toolkit Now Available on AIDS.gov

New Media Tool page

As a part of our technical assistance and training efforts with the HIV community, we provide resources on how to use new media. We recently updated the “New Media Tools” section of AIDS.gov. The section features overviews of various new media tools, and provides: a description of the tool data on who is using the…

Snap, Filter, & Share: Using Instagram in Response to HIV

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Instagram Step 3

Over the past few years, more and more people have shifted from using a standalone camera to their mobile phones to take photos. Smartphones make it convenient and easy for people to take photos whenever they want, and to share them instantly with whomever they want. According to the Pew Internet & American Life Project…

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