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HBCU Students Using Facebook, Twitter, and Instagram for NBHAAD

greater than aids photos

Student organizations have worked throughout the years to promote community awareness and activism of social issues. In honor of National Black HIV/AIDS Awareness Day (NBHAAD) and Black History Month, our Historically Black Colleges and Universities (HBCUs), fraternities, and sororities are using new media to promote HIV/AIDS awareness.  Greek Organizations and NBHAAD The Twenty Pearls Foundation…

New Media School

facebook

We were excited to receive a number of very positive emails from friends and colleagues in response to our first “school” blog post last week. We are always looking for ways to improve the reach and engagement of our blog posts, and those encouraging responses spurred us to take a look at how well the…

New Media Training Opportunity at Creating Change 2014

Creating Change

More and more organizations are assessing the need for and integrating new media into their programs to extend the reach of their work. And, many organizations are using their annual conferences to share, teach and listen for effective ways to integrate new media into their programs. Last year, we blogged about Creating Change: The National…

3 Social Media Trends for 2014 and What They Mean for the HIV Community

Computer keyboard with 2014 key

Around this time each year, the media, blogs, and Twitter are full of predictions and trends for the new year. It can be a challenge to keep up with all the new developments and emerging tools. Last Friday—as we do every week—I sat down with Michelle Samplin-Salgado, AIDS.gov’s New Media Strategist, to discuss the basics…

Pew Report: African Americans and Technology Use

African American Twitter Use

Earlier this week, the Pew Internet and American Life Project  released a new report  on African Americans and technology use based on a survey of American adults. This report is the first in a series of reports looking at technology use among different demographic groups across the United States. We asked Meico M. Whitlock, Senior Manager…

Reaching Aging Adults Living with or at Risk of HIV, A New Media and Technology Strategy

THE AIDS INSTITUTE LOGO

Editor’s Note: Our July 23, 2013 post announced support for 10 organizations serving communities of color, other communities at highest risk of HIV, and people living with HIV with the intent to stimulate and support new media planning. Today we start an intermittent series of posts to feature the varied experience of each organization as each…

Wrapping Up 2013: A Look at Engagement This Year

Storify Video Screenshot

This New Year’s Eve, we look back at an eventful and exciting 2013 at AIDS.gov. In July we examined our most engaging content across social media channels (the blog, Twitter, Facebook, and YouTube) from the first six months of the year. In this installment, we have created a Storify  to showcase the content that you interacted with…

How YOU Were #FacingAIDS for World AIDS Day (Storify)

Storify

“Hashtag” was the word of the year in 2012, and we’ve seen its use expand from Twitter to Instagram, Facebook, Vine, and other social networks in the last few years. Hashtags link unique keywords and phrases with the “#” symbol, allowing conversations to be more organized and searchable across social network users. We commonly use…