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Twitter Polls: Same Channel, New Engagement

Screen capture of the AIDS.gov Twitter poll on April 8th.

AIDS.gov is always exploring how social media can amplify our engagement . Our unofficial motto is LETS (Learn, Explore, Try, Share) DO THIS! When Twitter Polls were launched in October 2015, we started watching some brands use them. Before we tried a Twitter Poll, we set three goals: First, we wanted to test the viability…

Digital Communication: National Women and Girls HIV/AIDS Awareness Day 2016

NWGHAAD Best Defense

A Pew Research Center report notes that women continue to use Facebook, Twitter, and Pinterest more than men do. As we prepare to observe National Women and Girls HIV/AIDS Awareness Day (NWGHAAD) on  March 10, here are some resources to that you can share across each of these platforms. Use #NWGHAAD and join the conversation…

Tweeting for Heart Health

hivheartchat

Today we highlight a Twitter chat that will focus on an area of concern in the HIV community: cardiovascular health. That chat will take place at 1:00 p.m. (ET) on Wednesday, February 17, 2016. Prior studies have shown that HIV-infected individuals are at higher risk of developing cardiovascular disease, and our knowledge of heart health…

Get Your Game On! National Black HIV/AIDS Awareness Day Twitterchat February 4 at 3:00 pm EST

nbhhad

National Black HIV/AIDS Awareness Day (NBHAAD) is a time-honored day to raise awareness of HIV in the African American community and to promote getting involved, getting tested for HIV, and, for those who are living with HIV, getting into care to stay healthy and prevent transmission. More Resources: CDC’s NBHAAD feature page AIDS.gov’s NBHAAD page…

NAESM 2016: #LIVEIT #BEIT #OWNIT

naesm

The National AIDS Education & Services for Minorities (NAESM) has served the HIV community for almost 25 years–and we wanted to highlight their conference, the National African American Leadership Conference on HIV/AIDS and Other Disparities, which is currently underway in Los Angeles (through January 24). The conference is expected to draw a new generation of…

#SomosSocial: Bilingual Twitter Chats—How to Do Them Effectively

digitalgov logo

Editor’s Note: Twitter Chats are a way to engage with your audience members on Twitter, in real-time. On January 5th, AIDS.gov and others participated in a #SaludTues Twitter chat discussing the importance of Latino Americans obtaining health insurance under the Affordable Care Act. Looking for more information about Twitter chats? Check out other AIDS.gov blog…

Twitter & AIDS.gov – Continuing to Learn and Share

Jodi Sperber

In October, we wrote about a noticeable drop in our new followers each month on Twitter, which we discovered as part of our routine monitoring efforts. We were concerned and wanted to understand why this change occurred. We also believe in transparency and sharing as a mechanism to learn, and in that spirit are providing…

#NIHDigital Summit: Optimizing Digital to Reach Patients, Scientists, Clinicians and the Public

Susannah Fox, Chief Technology Officer, U.S. Dept. of Health and Human Services

Editor’s Note: AIDS.gov recently had the honor of being a part of the Planning Committee for the NIH Digital Summit. Here is 1 of 2 blogs about the event.  On October 19th, NIH brought together nearly 1,500 digital and health experts in person and via webcast. The event featured two keynote speakers and panels that showcased…