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5 Ways To Give Your Social Media Messages a Consistent “Voice”

Consistency across your content builds credibility and reinforces your branding, whether you are communicating on Facebook, Instagram, Twitter, or any other platform. Your “brand voice” consists of both the tone of your communication and the specific words, terms, and expressions you use to present your organization. It represents your organization’s identity and personality—and, without it,…

Connecting with Twitter influencers to build your community

How can you can gain access to a wider network and build your community on Twitter? By creating relationships with relevant people and organizations in the HIV/AIDS community that already have large Twitter followings! In doing so, not only do you increase your followers, but you also strengthen your online community and grow conversations! “Social…

Does the Twitterverse Know About Your Event?

Twitter is one of the ways you can share information about HIV awareness days like National Black HIV/AIDS Awareness Day, health fairs and other special events. To help you plan for 2017, we’ve put together a checklist of ways to promote your upcoming events. “The Black AIDS Institute consistently uses Twitter to promote events. On…

Come Chat about HIV/AIDS and Affordable Care Act!

NMAC, together with Altarum, has united with several community colleagues and AIDS.gov to highlight the impact of the Affordable Care Act (ACA) on people living with HIV/AIDS. We are well into the 6th year of the ACA, and the Act has opened up many opportunities for healthcare coverage for people with pre-existing conditions like HIV/AIDS….

Making the most of hashtags on Twitter

Hashtags provide a quick and easy way to search, organize, and share information on Twitter. What are they? Hashtags can be any word preceded by the # symbol. Using them lets you associate your tweets with a larger topic (e.g., #HIV), group, or conversation. Why use them? Adding hashtags to your tweet is like adding…

#NHTD Twitter Chat and Thunderclap: Are you #DoingIt?

In support of National HIV Testing Day (NHTD), CDC’s National Prevention Information Network (NPIN) will host a Twitter chat and Thunderclap, which are available to all partners. The Twitter chat will be held on June 23 from 3 to 4 p.m. EDT, and it is moderated by @CDCNPIN and Dr. Jonathan Mermin (@DrMerminCDC) , director…

Men’s Health Month: Come Chat with Us!

Together with many of our community colleagues and AIDS.gov, NMAC and Altarum have joined forces to commemorate Men’s Health Month [external-disclaimer]. Men’s Health Month is observed every year in June, and the goal is to raise awareness about preventable health problems, as well as to encourage early detection and treatment of illnesses among men and…

New! HHS Viral Hepatitis Twitter Handle

May is Hepatitis Awareness Month. To coincide with May 19th’s Hepatitis Testing Day observance, the Office of HIV/AIDS and Infectious Disease Policy (OHAIDP) at the U.S. Department of Health and Human Services has launched a new Twitter account: @HHS_ViralHep . The new Twitter handle will extend OHAIDP’s efforts to share federal hepatitis resources, build upon…