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Federal Perspectives on Reaching our Audiences with New Media Tools in 2014

FHAWC 2014

AIDS.gov convenes and is guided by the Federal HIV/AIDS Web Council. The Council includes web/new media leads, subject matter experts, and communication leads representing HIV programs across the U.S. Government. Together we use new media to promote Federal programs, policies and resources related to HIV. In March, members heard from four key Federal leaders about…

3 Social Media Trends for 2014 and What They Mean for the HIV Community

Computer keyboard with 2014 key

Around this time each year, the media, blogs, and Twitter are full of predictions and trends for the new year. It can be a challenge to keep up with all the new developments and emerging tools. Last Friday—as we do every week—I sat down with Michelle Samplin-Salgado, AIDS.gov’s New Media Strategist, to discuss the basics…

Measuring World AIDS Day 2013

new media graphic

World AIDS Day was another huge success for AIDS.gov in 2013. It was the busiest day in the website’s history in terms of raw audience numbers. One major goal for AIDS.gov, especially on World AIDS Day, is to increase access to HIV testing and care services. Our main avenue for this information is the HIV Testing…

Help end HIV stigma by #FacingAIDS

Help put an end to stigma by #facingAIDS

At AIDS.gov we have been excited to see how the use of hashtags has spread over the years into various social media platforms. What started with Twitter has expanded to other social media channels including Facebook, Instagram, Vine and others. For those of you unfamiliar, hashtags are those few, carefully chosen characters after a pound…

Online Trainings Strengthen HIV Prevention, Testing, and Treatment Efforts

Advocates for Youth

Finding the time and resources to take advantage of in-person trainings can be challenging (if not impossible) for staff at many organizations. “I am continually seeking new and innovative ways to provide valuable information on social media and digital strategizing to our volunteer Board of Directors, many of whom have had little or no experience…

Hanging out with “We the Geeks”

wtg_logo_blog

Editor’s note: At AIDS.gov, we continue to look for ways to increase the reach of existing HIV/AIDS programs through technology and innovation. The White House is leading a Google+ hangout series about that very topic. Read more from the Office of Science and Technology Policy. This live event has concluded. Watch the first “We the Geeks”…

SXSWi 2013: Digital Health and HIV

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South by Southwest Interactive Logo

Every year, the digital world converges on Austin, Texas for the South by Southwest Interactive Festival (SXSWi), which features “five days of compelling presentations from the brightest minds in emerging technology.” At AIDS.gov, we have welcomed this opportunity to learn and collaborate with others through the Digital Health track , one of the many tracks offered…

mHealth for Youth, via Google Hangout on Air

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ISIS Google Hangout

In today’s blog post, we provide an overview of Google+ Hangouts on Air and then dive into an example by looking at last week’s “mHealth for Youth: Text Messaging Beyond the Basics” Hangout sponsored by ISIS. First things first: What is a Hangout on Air? Google Hangout On Air is a fast, free, and simple…

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