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World AIDS Day in Second Life

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World AIDS Day Second Life Poster

World AIDS Day (December 1) is less than a month away! One of our many World AIDS Day activities will be our participation in a Second Life (SL) 2008 World AIDS Day event. As we mentioned in a previous post about SL, virtual worlds can be an effective way to reach people with HIV resources…

Reaching Latinos with New Media for National Latino AIDS Awareness Day

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Tomorrow is National Latino AIDS Awareness Day (NLAAD). According to a recently released CDC fact sheet, Latinos represent only 15% of the total U.S. population, but make up 18% of new HIV infections. Among Latinos, men make up the vast majority of new HIV infections (76%), but Latino women are also at disproportionate risk for…

Communities of Color and New Media Use: Part II

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As we mentioned in our last post, after attending The United States Conference on AIDS we wanted to get a clearer understanding of internet and new media use among communities of color. To learn more we hosted a webinar, “Underserved Populations and New Media Use,” for over 100 of our Federal colleagues and their grantees…

Catching up with Communities of Color: Online and New Media Use

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In our last post on the United States Conference on AIDS , we talked about a number of programs that are using new media to reach minority communities with HIV/AIDS information and resources. At the conference we heard about HIV/AIDS programs trying to be where many of their communities are: online and using new media….

“A Picture is Worth A Thousand Words”– How to Increase Involvement in World AIDS Day 2008

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“A picture is worth a thousand words” and today we will be talking about two different powerful pictures that relate to World AIDS Day–one which involves data, and the other which involves you. Picture # 1: The Trend The picture above shows our search results from typing “AIDS” into Google Trends (a tool that lets…

Reaching Bloggers for National HIV Testing Day

Banner for AIDS.gov National HIV Testing day webinar

Last week, AIDS.gov hosted a Webinar for bloggers in advance of National HIV Testing Day (on June 27). We reached out to bloggers for this event because so many people today depend on bloggers for their news, information, and opinions.

20 students. 6 universities. 8 short videos. 1 cause. National HIV Testing Day Personal Public Service Announcements

Photo of Dr. Kevin Fenton with a PPSA participant

To help get the word out about National HIV Testing Day (June 27), the CDC and the University of Georgia’s New Media Institute collaborated on an innovative new media project. More than 20 students from six universities and five AIDS organizations hit the streets with video cameras this April to produce eight short video messages…

Old and New Media Unite–Promoting National HIV/AIDS Awareness Days

blog.aids.gov

This month, the organizations planning and implementing HIV Vaccine Awareness Day and National Asian and Pacific Islander HIV/AIDS Awareness Day are promoting these observances and expanding their reach by using traditional and new media tools. National Asian and Pacific Islander HIV Awareness Day – May 19 According to the CDC, the number of Asian and…

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